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Marketing & Public Relations Plan

Marketing/PR Plan for

Extension Events

Event:

Theme:

Date:

Chair:

Location(s):

Purpose/Event Objectives:

Speakers:

(Make sure letters are sent to confirm speaking engagement. Speakers should include bio, photo, &

contact information, including another contact person)

Audiovisual Equipment:

(Complete form with Communications & Networking Center)

Target Audience:

Primary PR Messages: (What needs to be conveyed to audience?)

Tactics to Reach Audience:

To think creatively, we must be able to look afresh at what we normally take for granted. | George Kneller