Retail-assistent sollicitatiebrief

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Zakelijk Verkoop functieomschrijving Sollicitatie Brieven Klanten Assistent Kleinhandel Sterk verkoop functiebeschrijving Detailhandel Sollicitatiebrief Retail sollicitatiebrieven Retailassistent Sollicitatiebrief

How to grab your future employers' attention when you are applying for a job in Sales? Download this Retail Sales Assistant Application Letter now!

You just have to be a little more creative and follow the local business conventions. Also bright up your past jobs and duties performed if necessary. Often they are looking for someone who wants to learn and who has transferable skills, like:

  • Can-do, Will-do mentality;
  • Leadership skills;
  • Ability to multi-task;
  • Ability to communicate;
  • Hard work ethics;
  • Creativity;
  • Problem-solving ability;
  • Etc.

There are a few basic requirements for a strong cover letter. Every cover letter should contain the following:
  • Brief, preferably one page in length;
  • Structured and written to highlight personal strengths;
  • Provide descriptions of your contributions to the work/academic environment related to completed tasks on time or your strengths;
  • Always use action verbs to describe your accomplishments, skills, and strengths;
  • Make sure to use the active voice which indicates that you completed tasks and demonstrated desirable behaviors. Since the passive voice can indicate that events happened with or without your active involvement;
  • Explain how you performed the responsibilities required, and therefore it’s good to study some appealing anecdotes;
  • Using common business letter format;
  • No copying of exact words/phrases from sample letters without checking the context;
  • Uses the correct name of the organization you apply at;
  • Complete contact information including his or her full name, appropriate title, address, phone number, and/or e-mail address;
  • Clean, error-free, and easy to read;
  • Immediately clear about your name and the position you are seeking;
  • Enthusiastic! Show off the character and personality of the person;
  • Expands upon your resume; do not repeat it verbatim in your cover letter as well.

Retail Assistant Job Application Letter:


  • Dear {{Name}},
  • With reference to your advertisement on {{website}} this week, I wish to apply for the position of Retail Sales Assistant at your company.
  • Please accept my application for the position of Retail Assistant with {{Organization}}, as advertised in {{Newspaper}} on {{Date}}.


  • I am writing to express a strong interest in the Retail Assistant position currently available at the {{Organization}}. My strong and focused approach towards customer service and well-developed people and computer skills make me a perfect candidate for this job.
  • In view of the requirements stated in your job description, I can perform all tasks of Retail Assistant efficiently. Particularly, I am highly skilled in greeting customers, handling cash drawer and register, conducting financial transactions with customers, refilling, and replenishing merchandise, and recommending customers on products features and benefits. My strong sense of responsibility will enable me to keep an eye on security risks during shifts.
  • I enjoy working in the sales and retail industry and feel I am most proficient in developing great rapport with the customers I deal with. I am trustworthy and reliable and take great pleasure in my work. Besides, I am a lively team player who works effectively with co-workers and always strives for obtaining sales targets.
  • To discuss how I can contribute to the bottom-line of {{Organization}}. I would like to meet with you in person. I will contact you next week to follow up on my job application. In addition, I can be reached at the contact numbers given on my resume.
  • I have two years of experience in fashion retail, and I am dedicated to furthering my career in this field as I live and breathe fashion trends and design. My motivation is seeing the excitement on a customer’s face when I have assisted them to find a style and color that suits them. I recognize that fashion has a much greater effect on confidence and self-image than is sometimes recognized.
  • It is my aim to prove my exceptional sales ability on the shop floor while developing my management and supervisory skills to the extent that I can move into a 2nd-in-charge role within the next 18 months. I have read on your website about the career development and support you provide your staff and I am confident that this is the ideal environment for me to build my career in fashion retail.
  • While working in the women’s wear department of {{Organization}} Department Store, I assisted customers in finding clothing and accessories to meet their individual tastes and style; trained new staff; resolved disputes between customers and staff; and assist management with stock merchandising. I was regularly praised for my enthusiasm and ability to apply the customer service principles we were taught during in-house training.
  • As a sales-driven and dynamic individual who has a long history of exceeding expectations through performance, I feel I would be able to contribute significantly to the ongoing operational success of your store. 
  • Some of the key talents I can bring to your company include ensuring the latest retail trends are identified, all sales opportunities are fully exploited, and accurately determining a customer’s needs before providing them with prompt service.
  • My present employment has helped me to develop my abilities in key areas such as meeting and greeting customers, putting away stock, retrieving stock, handling cash, and dealing with sales transactions.
  • Your company is a market leader in the retail industry, and I am very eager to become a part of your winning team. 
  • I am greatly confident that I can smoothly fit into your existing setup. 
  • I will be an excellent candidate for your vacancy as I have a proven track record of taking retail sales to the next level, and of resolving shop floor deficiencies that may be impeding growth and sales.


  • I am able and willing to do whatever it takes to deliver results, success, and the maximizing of a store’s profitability. 
  • I have extensive knowledge of brand integrity, market awareness, and delivering high levels of customer satisfaction.
  • I have enclosed my CV for your review and would appreciate the opportunity to meet with you soon to further discuss my application. 
  • In the meantime, I thank you for your time, consideration, and forthcoming response.
  • The in-house training gave me a thorough understanding of retail security, loss prevention, OH&S, and merchandising. 
  • I am well-trained and experienced in retail policies and procedures.
  • I look forward to discussing this role with you.
  • Yours sincerely
  • Thank you for considering me for this Retail Assistant position. I look forward to meeting with you soon. 
  • Yours sincerely
  • {{Signature}}
  • {{Your Printed Name}}

Our cover letter templates have ways to grab your employer’s attention. Every other essential piece of your letter is covered. After downloading and filling in the blanks, you can customize every detail, typography, font size, and appearance of your cover letter and finish in minutes. 

Download this Retail Assistant Job Application Letter now and impress your future employer in minutes! 

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