STRATEGIC PLANNING IN PROPERTY MANAGEMENT An Essential Element of a Successful Property Management Organization BY TROY GIPSON, CPPA ROCKET CITY CHAPTER S trategic Planning is not listed among the 15 Property Management Functions.. Strategic Planning also involves reviewing the organization both internally (resourses, personnel) and externally (customer, organizations, etc.).1 In the remaining article, we will attempt to provide some examples and suggestions on how you can apply Strategic Planning principles to the Property Management organization.. Knowing your customer expectations is in fact one of the keys to any 16 PROPERTY PROFESSIONAL Volume 17 Issue 3 successful company or organization.. No one can predict precisely how the Property Management organization will look in 5 or 10 years, or how the Government Property field will look in the future..
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