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LONG - TERM GOALS (1 - 5 YEARS) Realize gross revenues of 3 – 4 million Procure a commercial space to be the corporate headquarters and house the equipment Have a staff of at least 5 employees and increase to 10 or more employees Have ownership working in the office full time Grow the company at a consistent and steady pace Support nonprofit organizations and charitable causes Page 7 BUSINESS PLAN –CONSTRUCTION LIMITED 3.1 IMPLEMENTATION STRATEGIES Construction Limited will implement its overall goals and objectives with ease regardless of other factors by: Have ownership perform the majority of the labour Hire a professional marketing person/firm to help with marketing Hire reliable employees Thoroughly train one employee before hiring another one Always ensure that all work done is top quality and build a reputation on the high quality of service rendered Be very hands on in the day to day operations of the business Hire someone to do bookkeeping Conduct marketing/advertising campaigns Be competitive on price while simultaneously offering superior quality Offer incentives to employees to keep them motivated and happy Page 8 BUSINESS PLAN –CONSTRUCTION LIMITED 4.0 MARKET PLAN 4.1 MARKET POSITIONING Overall, Construction Limited’s position is that of a superior-quality, unique, reliable construction firm that stands behind its work..
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