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the first blow is half the battle! Having a strategy and being prepared is nowadays of vital importance to become successful in business. Nowadays the internet creates more transparency in markets, people learn quicker, which makes the current players more competitive. If you want to grow a business, you need to have a good business plan.
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For more business plan templates? Just browse through our business plan database! You will have instant access to hundreds of free and premium ready-made business plan templates.The current book of business looks like this: Total Premium Total Commission Personal Lines Unit 3,000,000 360,000 Small Business Unit 4,000,000 333,000 Large Account Unit 20,000,000 1,800,000 Number of accounts Ave rev per account Policies per account Retention 2,000 180 1.35 85 800 416 1.64 90 400 4,500 3.92 92 Problems Opportunities Our relatively low average account size and policies per account has a negative impact on operational cost structure.. LARGE COMMERCIAL SALES MARKETING PLAN FOR 2012 Objective: New business revenue goal 700,000 Strategies to Accomplish Objective: Develop implement Producer sales plans in consultation with professional sales coach (Appendix) Detailed, targeted accountable Emphasis on larger account size Focused on relationship marketing Offer value added services: Cobra service OSHA Employment Law Compliance Develop competency in team selling and multi-media presentations..