Are you looking for a very effective way to improve your company strategy based on what you can learn from the competition? Download this Competitive Analysis template now!
When you are in a business or trying to accomplish a project, you will always meet competition. And this is a curse and a blessing. Therefore, it’s also important to keep an eye on the close competition, what that competition is up to, you could be missing out on huge opportunities and can learn from them.
For this reason, performing a competitive analysis is so crucial to your success as a business. It gives you the tools to quickly adapt to any changes in the competitive landscape and potentially capitalize on industry trends that your competitors have not even noticed. When you make competitive analysis, you compare and analyze the strengths and weaknesses of your competitors compared to those of your own business.
Naturally, a competitive analysis report will contain:
- Business’s target market description;
- Distinctive characteristics of your product compared to your competitors’ products;
- Comparison of pricing;
- Breakdown of current and projected market share, sales, and revenues;
- Analysis of marketing strategy and social media strategy;
- Description of customer ratings of the features of each competitor.
This specific Competitive Analysis has the following factors are already included:
- Product Prices;
- Product Quality;
- Product Availability;
- Established in what year;
- Number of Employees;
- Employee Benefits;
- Company Location;
- Number of Products;
- Gross revenue;
- Online positioning;
- Return policy;
- Customer Services;
- Brand Development/ Event/Promotion;
- Product Trends;
- Payment terms;
We provide a Competitive Analysis template that will professionalize your strategy, by learning from the competition. The best way to improve your strategy is to visualize and analyze your 'most supreme' competitor. The output of this Competitive Analysis model will be inspiring to improve your company strategy and results. Using this Competitive Analysis guarantees you will save time, cost, and efforts, and helps you to reach the next level of success in work, education, or business!
Download this Competitive Analysis table which enables you to compare with your competitors on several variables. The result inspires to improve the strategy.