Digital Marketing Specialist Cover Letter

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How do you write a cover letter for Digital Marketing Specialist position via email? Download this Digital Marketing cover letter template now!

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How do you write a cover letter for Digital Marketing position via email? Download this Digital Marketing cover letter now!

When you are writing a cover letter, it's important to understand the vacancy and make sure to mirror the most important aspects in your letter. When they are looking for a Digital Marketing Specialist, they who wants to learn and who has Marketing expertise and skills, it's important to mention them in your communication. Think about terminology like:

  • SEO, SMM, and/or SEM;
  • Ability to multi-task;
  • Creative, out-of-the-box thinker;
  • Ability to communicate;
  • Data Analysis;
  • Social Media;
  • Pay-Per-Click and Social Media Advertising;
  • Email Marketing;
  • Storytelling;
  • Basic Design Skills;
  • Creative Problem Solving;
  • Can-do, Will-do mentality;
  • Leadership skills;
  • Hard work ethics;
  • Problem-solving ability;
  • Etc.

We support you by providing this Email Application Letter template, which will help you to write a strong letter that will grab your reader’s attention. By using a professional template instead of starting from scratch, you will see that you not only save time and effort, but you will be more confident in the final results that you drafted. This Digital Marketing cover letter is written by HR professionals, intelligently structured and easy to read through. Make sure to consider the following writing tips when you write a job application via email:

Your formal cover letters will be longer than those that are the body of an email to which you attach your resume. 

Although emails, in general, tend to be shorter than formal cover letters sent in hardcopy, do not forget to introduce yourself properly and provide an overview of why you believe you are (the most) qualified candidate, but do not go into too much detail. Email cover letters can be beneficial for applications that request a resume to be submitted via email but are not explicitly required.

Digital Marketing Specialist Cover Letter sample:

Dear {{Name}}, 
I am grateful for the opportunity to apply for the Digital Marketing Specialist position at {{Company}}. Marketing has been my lifelong passion, and I graduated with a four-year degree in Marketing from {{University}}. Marketing is a full-time commitment, and it is essential to always look for ways to improve a company's outreach. A successful marketing campaign is crucial to the long-term success of any company, and I believe that my unique skill set is perfect for this job.
I have previously worked in the Marketing department at {{Company}}, and I oversaw a wide variety of successful marketing campaigns. My primary goal was to increase brand awareness and reach new clients through social media, SEO practices, and traditional advertising platforms. Each marketing campaign was successful in raising interest and interaction with potential clients. I was able to achieve each marketing goal by working with other employees in a team-focused environment.
Reaching marketing goals is always a top priority, and I am always looking out for the best interests of the company. I enjoy delivering marketing presentations to potential clients and focusing on the strengths of an organization. My marketing skills at {{Company}} enabled the company to experience new levels of success and a 45% increase in customer engagement. I am never satisfied with the status quo, and I believe that a company should continually look for ways to improve and reach new clients through innovative campaigns.
Thank you for taking the time to read my cover letter. I hope to speak with you soon and learn more about the opportunities for a Marketing position at {{Company}}. Working in the marketing field is a fantastic opportunity, and I believe that I am a great fit at {{Company}} with my unique skill set and prior experience.
Yours sincerely,

Formal cover letters will be longer than those that are the body of an email where you attach your resume. For email, you will still introduce yourself and provide an overview of why you believe you are a qualified candidate. However, you will not include as much detail as in a full-page cover letter. 

Regarding the structure of a model letter:

The first paragraph is an introduction of yourself and how you learned of the opening, as well as your interest in the position/organization. This requires you to relate yourself to the organization or to the position in order to demonstrate your interest. 

The middle paragraph(s) is a profile of how your skills and experience match the qualifications sought. In order to construct this profile, consider the following points: 

  • Read the job description carefully to get a clear idea of what the company is looking for. This goes beyond just the “qualifications” section of a job description. Make sure to discuss your ability to do the job. 
  • Review the company website and other materials to learn what type of person the company might value. 
  • Match your experience and education (academics, volunteer experience, etc); 
  • Describe why you believe those experiences make you a qualified candidate for the open job position. 

The last paragraph wraps up the cover letter. You should reiterate your interest in the position and desire to hear from them regarding the opportunity. You also want to thank the reader for their time in considering your application and provide information on how you can be reached. If you would like and are able to, you can state that you will follow-up with them directly. Be positive and confident (without being arrogant). 

Download this Digital Marketing cover letter template now!

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