Black Friday Sales Letter


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How do you write an email for Black Friday? How do you stand out on Black Friday? When should you promote Black Friday sales?


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How do you stand out on Black Friday? When should you promote Black Friday sales?

Great sales efforts can make a business! However, the opposite is also true. Therefore, it's important to take your sales serious right from the start. Certainly, have a look at this Sales Promotion Letter when Black Friday comes on the radar. This sales promotions template will capture your audience's attention, no matter if it's your Management Team or your customers you will send it to. 

Effective Black Friday Sales Promotion Letter:

Dear Mr./Mrs.,
Not every day is Black Friday! And that is why we receive great news early morning! Well it seems today you just got lucky. You could be our lucky winner of this Week’s contest.  
You stand a chance to win an all {{Details of the Prize}}.
You are now offered a 24h promotion: {{Details of the Promotion}}.
All you need to do is {{Details}} and tell us why you should be the chosen one. So let’s get it! Get ready!
Don’t forget to forward this letter to your friends or share it on your favorite social media {{mention social media links}}. The more you share, the more entries, the greater are your chances of winning. 
Log on to {{website}} for all the terms and conditions.  So what are you waiting for?
Thanking you! Yours sincerely,

After downloading and filling in the blanks, you can easily customize e.g. visuals, typography, details, and appearance of your Sales Promotion Letter.

When should you promote Black Friday?:

A great time to start sending your Black Friday offers is early on the morning of Black Friday, or during the afternoon on the days before Black Friday. Follow up with a few hours and last chance reminder with your offer in the afternoon, to provide sufficient time to your customers a few hours to take advantage before the offer ends.

Adequate communication is essential, in order to have truthful and accurate information exchange and to make the business grow. Take the following guidelines into account when writing your Lucky Winner Contest Sales Letter:

  • Write a text and imagine like you are a customer;
  • Immediately clear about your company, introduce products/services in an attractive way;
  • The structure is standard: introduction, body, and conclusion, but you must apply AIDA ; principles (Attention – Interest – Desire – Action);
  • Use a comfortable to read conversation style;
  • Use headlines to capture the attention of customers and get readers interested;
  • use short clear sentences and compose the text in short paragraphs;
  • Brief, preferably one page in length;
  • Edit and re-edit your text until it’s satisfying for 110%;
  • Clean, error-free, and easy to read;
  • Structured and written to highlight your strengths.

Therefore we invite you to check out and download our basic or advanced sales templates. They are intuitive and in several kinds of formats, such as: PDF, WORD, etc. After downloading and filling in the blanks, you can customize every detail, typography, font size, and appearance of your sales letter and finish in minutes. 

If you need a great sales letter, for example for Black Friday, and you can’t do it on your own you should use letter templates. Our Sales Letter templates guarantee that you will save time, cost and efforts and enables you to reach the next level of success and to grow your business!

Download this Effective Black Friday Sales Promotion Letter template now! 


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