Likert-Type Scale Response Anchors
Citation:
Vagias, Wade M. (2006). Likert-type scale response anchors. Clemson International Institute for Tourism
& Research Development, Department of Parks, Recreation and Tourism Management. Clemson
University.
Level of Acceptability
• 1 – Totally unacceptable
• 2 – Unacceptable
• 3 – Slightly unacceptable
• 4 – Neutral
• 5 – Slightly acceptable
• 6 – Acceptable
• 7 – Perfectly Acceptable
Level of Appropriateness
• 1 – Absolutely inappropriate
• 2 – Inappropriate
• 3 – Slightly inappropriate
• 4 – Neutral
• 5 – Slightly appropriate
• 6 – Appropriate
• 7 – Absolutely appropriate
Level of Importance
• 1 – Not at all important
• 2 – Low importance
• 3 – Slightly important
• 4 – Neutral
• 5 – Moderately important
• 6 – Very important
• 7 – Extremely important
Level of Agreement
• 1 – Strongly disagree
• 2 – Disagree
• 3 – Somewhat disagree
• 4 – Neither agree or
disagree
• 5 – Somewhat agree
• 6 – Agree
• 7 – Strongly agree
Knowledge of Action
• 1 – Never true
• 2 – Rarely true
• 3 – Sometimes but
infrequently true
• 4 – Neutral
• 5 – Sometimes true
• 6 – Usually true
• 7 – Always true
Reflect Me?
• 1 – Very untrue of me
• 2 – Untrue of me
• 3 – Somewhat untrue of me
• 4 – Neutral
• 5 – Somewhat true of me
• 6 – True of me
• 7 – Very true of me
My beliefs
• 1 – Very untrue of what I believe
• 2 – Untrue of what I believe
• 3 – Somewhat untrue of what I
believe
• 4 – Neutral
• 5 – Somewhat true of what I
believe
• 6 – True of what I believe
• 7 – Very true of what I believe
Priority:
• 1 – Not a priority
• 2 – Low priority
• 3 – Somewhat priority
• 4 – Neutral
• 5 – Moderate Priority
• 6 – High priority
• 7 – Essential priority
Level of Concern
• 1 – not at all concerned
• 2 – Slightly concerned
• 3 – Somewhat concerned
• 4 – Moderately concerned
• 5 – Extremely concerned
Priority Level
• 1 – Not a priority
• 2 – Low priority
• 3 – Medium priority
• 4 – High priority
• 5 – Essential
Level of Problem
• 1 – Not at all a problem
• 2 – Minor problem
• 3 – Moderate problem
• 4 – Serious problem
Affect on X
• 1 – No affect
• 2 – Minor affect
• 3 – Neutral
• 4 – Moderate affect
• 5 – Major affect
Level of Consideration
• 1 – Would not consider
• 2 – Might or might not consider
• 3 – Definitely consider
Level of Support/Opposition
• 1 – Strongly oppose
• 2 – Somewhat oppose
• 3 – neutral
• 4 – Somewhat favor
• 5 – Strongly favor
Level of Probability
• 1 – Not probable
• 2 – Somewhat improbable
• 3 – Neutral
• 4 – Somewhat probable
• 5 – Very probable
Level of Agreement
• 1 – Strongly disagree
• 2 – Disagree
• 3 – Neither agree or disagree
• 4 – Agree
• 5 – Strongly agree
Level of Desirability
• 1 – Very undesirable
• 2 – Undesirable
• 3 – neutral
• 4 – Desirable
• 5 – Very desirable
Level of Participation
• 1 – No, and not considered
• 2 – No, but considered
• 3 – Yes
Frequency – 5 point
• 1 – Never
• 2 – Rarely
• 3 – Sometimes
• 4 – Often
• 5 – Always
Frequency
• 1 – Never
• 2 – Rarely
• 3 – Occasionally
• 4 – A moderate amount
• 5 – A great deal
Frequency of Use
• 1 – Never
• 2 – Almost never
• 3 – Occasionally/Sometimes
• 4 – Almost every time
• 5 – Every time