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Study of Information Acquisition and Usage Behaviors of Montana State
University Library’s Constituents
Primary Research Conducted by:
Marketing Club at Montana State University
Presented to:
Tamara Miller, Dean of Montana State University Libraries
October 10, 2007
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People don’t believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them. They always believe what they tell themselves. | Seth Godin