
 
 
JOB DESCRIPTION 
 
TITLE:  
Transfer Admissions Counselor 
 
COLLEGE/SCHOOL/DEPT: 
Office of Admissions     DATE PREPARED: September 30,2013 
 
REPORTS TO: 
 Director of Admissions   FLSA: Non-Exempt 
 
POSITION SUMMARY: 
The Office of Admissions is responsible for maintaining the enrollment pipeline of 
students to Heritage University. This is accomplished through recruiting efforts and 
accurate and efficient processing of admission applications to the university. The Office 
of Admissions is the first point of contact for prospective students, parents, and other 
members of the community; prompt, accurate and courteous customer service is critical 
to the successful operation of this office. 
 
PRINCIPAL DUTIES AND RESPONSIBILITIES: 
 
1.  Recruit exceptional students for associate, bachelor’s, master’s degree and 
certificate programs from high schools, businesses, industries and the community, 
with a primary focus on students transferring from other colleges and universities.  
2.  Communicate consistently and effectively with prospective students and their 
families in person and via phone, email, text messaging, printed media, and the 
internet.  
3.  Meet quantitative and qualitative departmental goals for inquiries, applications, 
admitted and enrolled students. 
4.  Work aggressively in the community to increase public awareness of Heritage 
University programs, success stories and opportunities.  
5.  Develop and implement recruitment strategies designed to enroll new 
undergraduate transfer students for the main campus and identify viable readmit 
candidates for Heritage University. 
 
6.  Represent the university at career fairs, professional conferences and trade shows. 
 
7.  Initiate, develop and maintain partnerships with community colleges, agencies, 
medical facilities and other organizations to facilitate and enhance student 
recruitment. 
 
8.  Work collaboratively with colleagues in financial aid, advising, registrar and other 
campus offices to ensure a consistent and smooth transition from applicant to 
student.