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IV. MARKET OPPORTUNITY ANALYSIS
The challenge: Find a need and satisfy it.
. Are your products consistent with your customers’ current and future
needs?
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Do you have a flow of new products to meet the information needs of
your market?
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Are the products you’re developing strategically significant?
IV.1
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The winners in life think constantly in terms of I can, I will, and I am. Losers, on the other hand, concentrate their waking thoughts on what they should have or would have done, or what they can’t do. | Dennis Waitley