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ROGER WILSON
123 Short Drive| Beverly Hills, CA 90201| (111) 123-4567 |roger[email protected]
DIRECTOR OF SALES & MARKETING
PROFILE
Over 15 years of expertise in delivering marketing plans that propel brands to success. Articulate
speaker and savvy strategist with experience leveraging in-depth understanding of communication
with mixed audiences to influence stakeholders and translate ideas into results. Excel at aligning and
managing resources to jumpstart and seamlessly execute multi-million dollar projects. Track-record of
building organizational consensus, consolidating productive business networks, and galvanizing high-
performing teams.
• Marketing Strategy
• Tactical Planning &
Implementation
• Brand Development
• Organizational Growth
• Market Research
• Trend Analysis
• Target Audience
Segmentation
• C-Level Communications
• Project Management
• Relationship
Management
• Team Building &
Leadership
• NGOs & Aboriginal
Relations
WORK EXPERIENCE
Chief Marketing Consultant | 10 direct and 34 indirect reports, Sep 2009 – Present
Concepts & Designs, Inc.
Devise and implement marketing strategies to support non-profit organizations. Advise senior
management on development of key messaging for targeted stakeholders and correspondence with
Government. Create copy and provide art direction for development of client websites, media
releases, digital materials, and presentations.
•Advised aboriginal groups on remote transportation, alternate energy and Ring-of-Fire mining
projects.
•San Francisco Economic Development Study 'Advantage Northwest: Mining Readiness
Strategy':
•On behalf of various stakeholders, developed persuasive print, electronic, and digital
communications outlining opportunities that mining can bring to region.
•First Nation Youth Housing Project: