How to write a Press Release?


When you are writing a company press release, it requires your upmost attention. There is only 1 time to make a first impression, and Press Releases are the most important way to announce news or product launches.  Having a professional Word or Google Docs press release template can inspire you to write your best PR release ever. That Is what we try to achieve at least. 

There are some considerations to keep in mind when you want to write an impactful press release. Such as the following:

What is an official press release definition: a statement prepared and distributed to the press by a public relations firm, governmental agency, etc. 

The press release templates on our website are valuable template if your company wants to make a public announcement. Great tips and writing suggestions for an effective press releases:

Step-by-step:

  1. Find a newsworthy angle that relates to a trending topic;
  2. Be very creative with creating an appealing press release headline, however, keep it factual and very clear and have it summarize your total release;
  3. In your first paragraph be sure to clearly explain your point of the release;
  4. Respect the KISS Principle: Keep It Simple Stupid;
  5. Describe why this is newsworthy release and introduce essential details of the product, service, etc;
  6. Provide a supporting context;
  7. Never forget to include your company name, contact info, release date;
  8. Include inspiring quotes from famous people or experts;
  9. Lead into the reader's next steps;
  10. Keep it short and attractive; not more than 1 page and maximum of 500 words;
  11. Involve a local angle to get local area press coverage;
  12. End with your disclaimer.

You want the press release to be around 300-500 words. Sometimes services you use to get your release to the public will charge extra if it is over 500 words. So, make sure you keep it short. Not only will this save you money, but getting your point across in a more clear and precise way will help readers to understand your point better. We provide several kinds of Press Release templates that are suitable for those who are working in the Public Relations department of their company. 

Please scroll below for PR templates that suit your needs. Those PR Press Release templates will help you to kick start to make a professional impression with your audience! After downloading and filling in the blanks, you can customize every detail and appearance of your PR template and finish in minutes. Once it's finished you can submit your press release via press release distribution companies, press release distribution sites or local press. Examples include Business Newswire, Dow Jones Newswire, Marketwire, PRNewswire, etc.

template preview imageOfficial press release quarterly earnings

Official press release quarterly earnings

How to write the perfect press release quarterly earnings results? Download our free official press release template!

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template preview imagePress Release Technological development

Press Release Technological development

How to write the perfect technology press release? Download this Tech Press release for technology template and you can craft every detail very quickly.

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template preview imageSocial media press release template

Social media press release template

Download this Press release template Social media template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imageProduct press release template

Product press release template

How to write the perfect press release for announcement of a new product? Download our free official press release template!

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template preview imagePress release template new service

Press release template new service

Download this New service launch Press release template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release Microsoft Announces Office

Press release Microsoft Announces Office

Download this Press release sample Microsoft Office 2000 Service Release (SR1) template and let it inspire you to make your own press release for software.

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template preview imagePress release template New website

Press release template New website

Download this Press release new website template and after downloading you will be able to change and customize every detail and appearance and finish it in minutes.

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template preview imageMusic Press Release template

Music Press Release template

Download this Music Press Release template and after downloading you will be able to change and customize every detail and appearance and finish it in minutes.

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template preview imageNational press release template

National press release template

Download this National event press release template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release example new game

Press release example new game

Download this Press release sample new game template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imageFashion press release template

Fashion press release template

Download this Press release template new fashion line template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release template new event

Press release template new event

Download this New event Press release template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release e-mail template

Press release e-mail template

Download this Press Release via Email template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release template Corporate news

Press release template Corporate news

Download this Press release template Corporate news template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imageBusiness press release template

Business press release template

Download this Press release template company news template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release template book

Press release template book

Download this Press release template new book template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress release template new music band

Press release template new music band

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template preview imagePress release template new Iphone App

Press release template new Iphone App

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template preview imagePress release Android App

Press release Android App

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template preview imagePress release new WeChat public account

Press release new WeChat public account

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template preview imagePress release company printable

Press release company printable

Download this Press release sample company template and after downloading you can change and customize every detail and appearance and finish it in minutes.

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template preview imagePower Point Press release Social media

Power Point Press release Social media

Download this Press release Power Point template Social media template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imageSample Press Release New Employee

Sample Press Release New Employee

How to write the perfect press release for immediate announcement new employee? Download this free official new hire press release example template now!

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template preview imagePress Release Email Template

Press Release Email Template

How to write the perfect pitch press release for announcement via e-mail? Download this free official press release template!

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template preview imagePress release ebook release

Press release ebook release

Download this Press release example e-book release template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imageProper Business Memo Format

Proper Business Memo Format

Download this Professional Business Memo Format template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imageMajor development press release

Major development press release

Download this press release template major development template and after downloading you can craft and customize every detail of its appearance very quickly.

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template preview imagePress Release

Press Release

Do you need a Template for Press release? We provide a perfectly crafted Press Release template that suits your needs! Download this professional Press Release template now!

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template preview imagePress Release Hiring Of Key Employee

Press Release Hiring Of Key Employee

How to write a Press Release hiring of key employee? Download this Press Release hiring of key employee template to do a proper introduction.

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template preview imageMajor Development Press Release template

Major Development Press Release template

How to write a Press Release Major Development? Download this Press Release Major Development template now!

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template preview imagePR New Website Notification

PR New Website Notification

How to write a PR Notification Visit our New Web Site!? Download this Visit our New Web Site! template now!

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template preview imagePublic Relations Campaign Proposal

Public Relations Campaign Proposal

How to create a Public Relations Campaign Proposal? Download this Public Relations Campaign Proposal template now!

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